The Robo-Advisor Myth: Why “Set It and Forget It” Isn’t the Same as “Safer”
A robo-advisor promises something appealing: hand over your investing decisions to an algorithm, and let discipline replace guesswork. But discipline is not the same as protection. Automating the mechanics of investing — rebalancing, fund selection, sometimes tax optimization — changes how a portfolio is managed, not whether it can lose money. Before comparing management fees or reading “best overall” rankings, it helps to separate what these platforms genuinely improve from what they simply repackage.


